An all-encompassing and automated eXp Agent Recruitment Campaign Package that attracts, harvests, cultivates, and converts recruitment leads with eXp Realty related blog articles, webpages, and a 90-day drip campaign.
eXp Information Webpage
General information about eXp Realty with an embedded video, call-to-action to drive leads to your eXp Agent Recruitment Landing Page (lead capture tool), and an outgoing link to an eXp Career page. You can share your eXp Information Webpage on various social media platforms, email blast your current prospecting agent base, etc.
eXp Career Webpage
eXp Career Webpage is intended to convey there are multiple openings available and you’re in search of talented applicants to help grow your downline. The page will be presented similar to a corporate career page with open positions and position details. Calls-to-action will be found on each position opening and send users to the eXp Landing Page for lead capture.
eXp Agent Recruitment Landing Page
Your landing page has 3 purposes, 1.) Capture the lead’s information 2.) Auto-enroll the subscriber into your eXp Agent Recruitment Drip Campaign 3.) Forwards user to one of the 4 eXp related blog articles included in this package. You can also use this to share or advertise on social media to increase lead generation.
(4) eXp Blog Related Articles
These (4) eXp related blog articles cover very specific topics regarding the benefits of working with eXp in detail and incorporated into the Smart Campaign. Building value in the brand and benefits of teaming up with you. A call-to-action will be found at the bottom of each page intended to send interested visitors to the eXp Agent Recruitment Landing Page for lead capture. Use these blog articles to share on social media to drive more users to your eXp Agent Recruitment Landing Page.
(3) SMS Text Messages
Straight out of the gate an SMS text confirmation message will be sent (in order to keep a tidy and well-oiled CRM), then 2 additional text messages are delivered to the prospecting agents for a soft follow-up and ‘position opening’ announcement.
(16) Scheduled Emails & Automated Drip Campaign
16 emails will be scheduled into an automated drip campaign triggered with a hashtag to go out over the duration of 3 months. Outgoing emails range from Position Announcements, Video Hook Email, Blog Post Announcements, Informative eXp Information (building value), Follow-ups, and various YouTube videos (yours or eXp Realty’s – better if they’re yours)
Occasional reminders for you to follow-up are peppered throughout the campaign, so you don’t forget to touch base with your prospecting agents, leaving no stone unturned.
Turnaround Time: 7 Business Days